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Press Release

Atlific’s Award-Winning Vancouver Airport Hotels Unveil Brand New Look

TORONTO (September 28, 2009) – Atlific Hotels is pleased to unveil the newly designed Holiday InnVancouver Airport and Holiday Inn Express Hotel Vancouver Airport. These award-winning properties were transformed as part of a $1 billion Holiday Inn relaunch program established to create a more contemporary brand image, increase quality and drive consistency. Continue reading ’

“We are proud to introduce these remodeled properties to our guests,” said senior vice-president, sales & marketing, Philippe Gadbois. “The hotels now reflect the updated brand and the superior service our guests have come to expect.”

Located in close proximity to Vancouver International Airport, these hotels have won numerous awards from Intercontinental Hotels Group for quality of service and product, including 7 Torchbearer awards. They rank in the top 80 out of 800+ Holiday Inn hotels in North America for guest satisfaction.

“We look forward to offering our guests an enhanced experience with this new look just in time for the Vancouver Olympics,” said Andrew Maas, area director Atlific Hotels and general manager of both properties. “We are delighted with the feedback so far,” added Maas.

Working at a rapid pace to relaunch the entire Holiday Inn estate by the end of 2010, the brand chose the Holiday Inn Vancouver Downtown as the first Canadian property to adopt the new look in June, 2008.

Elements of the relaunch include:

Redesigned Brand Signage
An evolution of the iconic script logo, energizing the signature color green and blue for the Express Brand and eliminating the current shield shape for a more refreshed and contemporary look.

Refreshed Guest Room
New bedding redefines the look and feel of each guest room with fresh, white triple-sheeting and pillows that come in two comfort levels: “soft” and “firm.” An enhanced bathroom features upgraded counters, an improved showerhead offering superior pressure, as well as a signature shower curtain with curved rod and new amenities to deliver a bath experience that feels fresh and contemporary.

Warm Welcome
A new signature arrival – including new lighting, carpet, landscaping and design features –creates an energized and branded sense of welcome that is universally recognizable. Customized music and scent selections engage guests in a complete sensory experience and a highly organized front desk promotes a more efficient and interactive check-in process. Convenient airport arrival and departure screens help customers to keep track of flight times, a large LCD TV brings the comforts of home and then some.

New Service Promise
A best-in-class service culture – “Stay Real” – further ensures that the team develops the behaviours and skills to best serve guests so they feel like individuals and not numbers. Genuine people delivering real service. Leading the charge, will be a newly created position at each hotel – the Guest Experience Champion.

The Holiday Inn Vancouver Airport is located at 10720 Cambie Road, Richmond, BC
The Holiday Inn Express Vancouver Airport is located at 9351 Bridgeport Road, Richmond, BC

For images please visit Cleanpix.

About Atlific Hotels

Atlific Hotels is one of the fastest growing hotel management companies in Canada operating over 40 hotels with offices in Montreal, Toronto and Vancouver. Atlific has 50 years of experience managing well known Canadian hotels, resorts, and extended stay properties and has built a reputation for best in business accounting reporting, exceptional sales and marketing programs and sound operational systems. Atlific Hotels’ parent company, Ocean Properties, Ltd. operates over 60 hotels throughout the United States. Together they manage over 100 properties in North America with a total of 16,500 rooms, which include independent hotels and resorts as well as internationally recognized hotel brands such as Marriott, Hilton, Westin and Holiday Inn. For more information please visit www.atlific.com